A 29-year-old woman who once ate a “couple of carrots and a handful of nuts” per day has set up a healthy snack range to help people recovering from eating disorders and say “F U” to “toxic diet culture”.
Evie Waxman, director of Raw Bake Station, said she receives messages from customers thanking her for creating the products and set up the business after looking for healthy snacks to enjoy while recovering from disordered eating.
She sells a range of cookies that are free from gluten, dairy, peanuts and refined sugar, and Evie’s products were first stocked by retailers in 2021.
Now expanding into a savoury range of snacks, she has said her brand message is anti-diet culture.
“Growing up, there were a lot of fad diet ideas in magazines, and it affects the way you see yourself as a young adult.
“There was a point in my early 20s that I was only eating a couple of carrots and a handful of nuts a day, which isn’t healthy, so unlearning that helped me see a gap in the market for raw, healthy and delicious snacks.
“Since starting, I’ve had emails and messages to say thank you from other people who have suffered with eating disorders because it’s given them something that they can snack on without worrying about what’s in the product.”
Evie first started to struggle with her body image at 11 years old and said her memories from that time include overhearing the way older women talked about